DRIP CAMPAIGNS

There?s no better way to maximize your top-of-mind awareness than through relevant, personalized and timely email communications. With HomeActions, you have access to pre-developed Drip Campaigns, or you can create your own. Set up drip campaigns based on click activity from your newsletter, or to thank and nurture prospects who attended a showing. Or use a creative drip campaign to promote an upcoming open house, starting with an announcement, followed by an Event Registration link, then a reminder and a special offer. The opportunities are limitless!

Repetition is a powerful marketing tool for attracting new business and influencing prospective business ? and a Drip Campaign utilizing email radar is the most effective means to that end. Why is repetition in your marketing and client relationship nurturing so critical?

1. Because most prospects won't take action the first time they are exposed to a service, no matter how good it is

2. Because your prospects are bombarded with a million other distractions, some of which are more important than your offer

3. Because ALL sales are about trust, timing and emotion; you need to be in front of the prospect after you've gained that trust, the timing is right for the prospect and you?ve built up an emotional need for your service

Make sure to order the Grow Package to ensure access to this valuable marketing tool.